M&S 001: How to Sell Anything with Jason SurfrApp

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Welcome to the first episode of the Movers&Shakers Podcast! Movers & Shakers is an interview show where you’ll learn from, you guessed it, people who are moving and shaking in business, sports, entertainment, politics, etc.

Jason SurfrApp on Mover&Shakers with Rob Wilson

In this episode, we introduce you to Jason SurfrApp. Jason is an extremely creative entrepreneur & social media expert who invented ways to sell the shirt off his back, and even his last name.

He is the creator of IWearYourShirt.com, BuyMyLastName.com and recently launched SponsorMyBook.com as a creative way to offer advertisers value as he releases his first book.

In this episode here’s what we’ll cover:

  • How Jason came up with the idea for IWearYourShirt
  • Details on his incredibly creative pricing model
  • How he sold his last name for $50,000 to SurfApp
  • How to deal with negative feedback
  • Tips on selling products before you have a following
  • Thoughts on the future of marketing and social media
  • And much more!

Advice From Jason

  • Focus more, do less.
  • “Don’t follow your passion, follow your effort” – via Mark Cuban
  • There’s no such thing as an overnight success.

Items mentioned in this episode include:

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Question: What innovative marketing ideas can you launch this year to sell your product or service?